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Enhancing Customer Satisfaction by Adding a Special Touch to Delivery Notifications

August 19, 2024

Realpacking is currently used across a wide range of industries, including logistics centers, luxury brands, resale platforms, and fresh food companies. Recently, logistics companies that are beginning to adopt smart logistics have been incorporating Realpacking as a standard feature.

Rather than simply recording videos of inbound and outbound products, Realpacking enhances customer satisfaction and strengthens competitiveness through the combined use of CMS and Realpacking features. Let’s explore how our clients are utilizing Realpacking.

First, add our packaging video URL to your delivery notification messages!

With various delivery services emerging, such as before-dawn delivery and same-day delivery, many companies are striving to create a differentiated delivery experience. Consumers form their brand image based on the entire process of ordering and receiving products, and the last stage, known as the “last mile,” which includes the moment the package is delivered, has the most significant impact.

When a package is shipped and delivery begins, companies typically send delivery notification messages to customers. Messages that customers eagerly anticipate.

Realpacking allows you to insert videos into the existing delivery notification messages sent to customers. Many companies are currently recording various situations beyond simple packaging, such as during returns, A/S (after-sales service) processing, and product dispatches, and are building trust by sending these recorded videos to customers via SMS.

If your company does not already provide delivery notification messages, you can still send messages using only Realpacking's platform. Both individual and bulk messaging are possible, and currently, from baby product retailers, to jewelry brands, are creating a differentiated last-mile delivery experience using Realpacking.

Second, customize the Video Message page yourself!

The Realpacking's Video Message page can be customized with your brand's own colors. It comes with various features, such as video confirmation of the order, delivery tracking, customer service reviews, HTML field, and sharing options. You can choose the features you want to configure the Video Message page according to your preferences.

Customers can check the delivery status, watch the video for the packaging process of their order, and even leave reviews—all on a single page. This convenience of accessing all the desired information in one place is why many companies are utilizing this feature.

Moreover, client companies currently using Real Packing are enhancing their branding by incorporating their own brand logos in packaging videos and HTML banner ads. The banner ads on the Video Message page provide an additional opportunity to showcase the brand, promote other products, and advertise special offers, thereby increasing revisits and repurchase rates.
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Many companies are using our solution by inserting a Realpacking video URL in their delivery text messages and customizing the Video Message pages, thereby creating a differentiated delivery experience and brand image. With Realpacking, not only can you resolve malicious claims, but you can also increase retention and enhance your branding.

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